Daniel Razon wants to bring back glory of radio

Contributed Photo: originally posted in Yahoo! News Philippines

Yahoo! News Philippines - Remember the days when you woke up to the sound of the radio playing your grandparents’ favorite songs or checking the morning news with your parents?

That was before TV took over households by storm and became the medium of the moment.

Veteran broadcaster Daniel Razon has good news for those who miss the good old days. The chair/ CEO of Breakthrough and Milestones Productions Inc., which manages UNTV 37, is  formally launching Unradio La Verdad 1350, Tapat at Totoo, UNTV’s radio arm Monday,  Jan. 16, 2012.

His mission: “to bring back the glory of radio.”

Kuya Daniel, as he is fondly called, knows he is going against the tide in this age of TV mania.  He is shunning the teleradyo kind of programming. La Verdad will be pure audio, no video.

Announcers and anchors will again be heard, not seen.  Their looks will be a mystery listeners would like to unravel. Teenagers will again dream of meeting their favorite deejay face to face. Reports will again spark a thousand and one images in the listeners’ minds.

That’s why Razon is thinking big. For starters, he has put up 20 relay stations nationwide. He is eyeing 60 more.

No to teleradyo

Why is Razon ignoring the teleradyo bandwagon?  [Read More...]